How to Launch a Faceless Digital Product Business (Without Showing Your Face or Spending Hours in Canva)

So What Is a Faceless Digital Product Business?

A faceless digital business lets you sell digital products like journals, Reels, and templates — without showing your face or becoming the “influencer.”

You stay behind the scenes.
The product gets the spotlight.
The content does the work for you.

It’s giving: private, profitable, peaceful.

Can You Really Make Sales Without Showing Your Face?

Yes. And people are doing it every day — even with small audiences.

You just need:

• A digital product to sell

• A place to sell it (Shopify, Stan, Etsy)

• A few aesthetic pieces of content (we’ll get to that)

• And a system that works without your face

Let me show you how.

Step 1 – Pick Your Digital Product

Choose something simple and in-demand.
You don’t need to create from scratch — you can customize done-for-you PLR products.

Best options for faceless beginners:

• Canva journals or planners

• Instagram carousel templates

• Editable Reels with text overlays

• Launch kits or mini courses

👉 You can find all of these inside our store.

Step 2 – Pick Your Platform

Don’t overthink this part.

Just choose one of these:

• Shopify (best for full product stores)

• Stan Store (perfect for digital creators + content sellers)

• Etsy (huge marketplace for journals and templates)

Upload your product. Add your price. That’s it.

Step 3 – Create Content (Faceless Only)

This is where most people panic — but you don’t need to film or speak.

Use:

• Faceless Reels with text overlay

• Stock photos

• Aesthetic templates

• Auto-generated video (optional)

If you want it done for you? I’ve got you covered 👇

➡️ Faceless Instagram Content Bundle
Includes:
✅ Pre-made faceless videos
✅ Canva templates
✅ Captions, CTAs & Reels ideas
✅ Strategy to sell without your face

Step 4 – Start Your Email List (Quietly)

You don’t need thousands of followers.
But you do want an email list.

Offer a freebie using a PLR product (like a printable or planner).
Connect it to your store with an opt-in form.
Now your content → leads → sales.

Simple. Powerful. Faceless.

Step 5 – Launch and Chill

This is where the “soft life” part kicks in.

• Post 3x a week

• Send 1–2 emails

• Let the system do the rest

No camera. No burnout. No overthinking.

Your Next Steps, Let’s Build That Faceless Brand, Babe (Go Get That Bag 💰):

🛒 Grab the Faceless Instagram Bundle → Click here
📚 Read next: What Is PLR? (And How to Turn One Download Into $100+)
💌 Start your list with our free Starter Kit → Download freebie