What Are the Best Digital Products to Sell on Etsy in 2026? (Based on Real Sales Data)
What Are the Best Digital Products to Sell on Etsy in 2026? (Based on Real Sales Data)
I spent 40 hours analyzing top Etsy shops, tracking real sales numbers, and testing products myself. Here's what actually sells in 2026 (and what doesn't).
Let me tell you something nobody talks about.
Most "best digital products" lists are written by people who have never sold a single thing on Etsy. They copy each other's articles. They guess. They make stuff up.
I'm different. I run a six-figure PLR digital products business. I've tested dozens of product types. I know what sells and what flops.
📊 My Research Method
I analyzed 1000+ top-selling Etsy shops using EverBee and eRank. I tracked monthly views, favorites, average prices, and estimated revenue. I also surveyed 200+ successful Etsy sellers to see what's actually working in 2026.
The result? This list contains ONLY products with proven sales data. No B.S. No guessing.
What You'll Learn
- The 15 best digital products to sell on Etsy in 2026
- Real monthly revenue data for each product type
- Which products are easiest for beginners
- How to start selling TODAY (even with zero design skills)
- Which niches are oversaturated (avoid these!)
Why Digital Products Are a Gold Mine in 2026
Before we dive into the best products, let me show you why digital products are exploding right now.
Digital products have three massive advantages:
- Make once, sell forever – Create it today, earn from it for years
- Zero inventory costs – No storage, no shipping, no headaches
- Automatic delivery – Etsy handles everything while you sleep
I made my first digital planner in 2021. It still makes me $200-$300 every single month and I never have to ship anything. That's passive income at its finest.
The 15 Best Digital Products to Sell on Etsy in 2026
Here's what's actually selling right now. I've ranked these by profit potential, competition level, and how easy they are to create.
Faceless Video Reels & Instagram Templates HIGH PROFIT
This is the hottest category on Etsy right now. Everyone wants to post on Instagram and TikTok, but nobody wants to be on camera.
Faceless video content solves this perfectly. Business owners, coaches, and creators buy these by the thousands.
- Massive demand from faceless entrepreneurs and content creators
- Can bundle 500-8000+ reels in one product for higher prices
- Includes PLR/MRR rights so buyers can resell them
- Low competition compared to static templates
What to create: Aesthetic lifestyle videos, motivational quote reels, business tip videos, luxury lifestyle content, niche-specific bundles (real estate, fitness, travel).
Check out our collection of aesthetic faceless reels
🎯 Want Ready-Made Faceless Reels You Can Sell?
My 8000+ Faceless Reels Bundle includes everything you need to start. Use them for your own content OR resell them on Etsy with full PLR/MRR rights.
Plus, you get the exact listing templates and marketing guides that helped me make £3,000/month. Get instant access here →
- Get my Faceless Reels Bundle (8000+ ready-to-sell videos)
- Create your Etsy shop (takes 10 minutes)
- List the bundle using my proven templates
- Price at $15-$35 for the full bundle
- Watch sales come in automatically
Social Media Templates (Instagram, TikTok, Pinterest)
Every business needs social media content. But most don't have time to create it from scratch.
That's where you come in. Pre-made templates save them hours of work. They'll pay good money for that.
What sells best:
- Instagram post templates (neutral, minimal, aesthetic)
- Instagram story templates
- TikTok video templates
- Pinterest pin templates
- Quote templates for coaches and influencers
💰 Real Seller Story
Sarah started selling Instagram templates in January 2025. She makes £200 designs in Canva, bundles them together, and sells them for £18-£25.
Her shop hit £6,000 in monthly revenue by month 3. The best part? She only works 10 hours per week.
Pro tip: Bundle 50-100 templates together. People love bulk deals. Price them at $15-$30 for maximum profit.
Want access to a variety of instagram templates? check out our collection of aesthetic Instagram carousels and posts here
Printable Planners & Digital Planners
Planners are evergreen. People buy them all year round. New Year, new goals, back to school, wedding planning – there's always demand.
Hot niches for 2026:
- ADHD planners (huge untapped market)
- Budget planners and money trackers
- Fitness and meal planning
- Student planners
- Business and productivity planners
Digital vs Printable: Digital planners for iPads sell for more ($10-$25) but require more tech skills. Printable planners are easier to make but sell for less ($3-$8).
Budget Templates & Financial Trackers
People want to get control of their money. They'll pay for tools that help them do it.
Budget trackers, expense spreadsheets, and savings challenges are selling like crazy right now.
Best sellers:
- Monthly budget spreadsheets (Excel or Google Sheets)
- 50/30/20 budget templates
- Debt payoff trackers
- Savings challenge printables
- Bill payment trackers
The best part? These are super easy to make. You don't need design skills. Just Excel or Google Sheets and some basic formulas.
Resume & CV Templates
Job seekers need resumes. They want to look professional. They don't know how to design one themselves.
One good resume template can make you thousands. I know sellers who've made £50,000+ from a single template design.
What works:
- Clean, minimal designs (not fancy or colorful)
- ATS-friendly templates (pass applicant tracking systems)
- Industry-specific templates (nurses, teachers, tech workers)
- Bundles with cover letters and references pages
Check out our bundle here already done-for-you
Digital Artwork & Wall Art Prints
People want affordable art for their homes. Digital downloads let them print at home or at a local print shop.
Trending styles for 2026:
- Minimalist line art
- Abstract shapes and patterns
- Boho and neutral tones
- Motivational quote prints
- Botanical and nature themes
You can use AI art generators like Midjourney or Dall-E to create these. Or hire artists on Fiverr for $20-$50 per design.
Pro tip: Sell in sets of 3-6 prints. People love gallery wall bundles. Price them at $8-$15 per set.
Here is an example of a ready to sell floral art piece
Wedding Printables & Event Templates
Weddings are expensive. Couples look for ways to save money. DIY printables are perfect for that.
What to create:
- Wedding invitation templates
- Save the date cards
- Table numbers and place cards
- Welcome signs and menus
- Thank you cards
Bundle everything together as a "complete wedding printables package" and charge $25-$50.
💍 Why This Works
People getting married are in buying mode. They're already spending thousands. Spending $25-$50 on printables feels like nothing.
Plus, weddings happen year-round. This isn't seasonal like planners.
Lightroom Presets & Photo Filters
Photographers and Instagrammers need good filters. Lightroom presets give them a consistent look with one click.
Popular preset styles:
- Moody and dark
- Bright and airy
- Film-inspired
- Vintage and retro
- Warm and golden hour
You'll need Adobe Lightroom to create these. But once you learn how (YouTube tutorials can teach you in an hour), you can crank them out fast.
Bundle 10-20 presets together and sell for$12-$25.
Business Templates (Invoice, Logos, Branding Kits)
Small business owners need professional documents. But they can't afford to hire designers.
What sells:
- Invoice templates
- Logo templates
- Business card templates
- Complete branding kits ($50-$150)
- Letterhead and email signature templates
Branding kits are where the real money is. Bundle a logo, business cards, invoice, and social media templates together. Charge $100-$200.
Educational Resources & Teaching Materials
Teachers spend their own money on classroom materials. Parents homeschooling their kids need resources.
What to make:
- Flashcards and learning posters
- Worksheets and activity pages
- Coloring pages and activity books
- Educational games and puzzles
- Lesson plan templates
Bundle 50-100 pages together. Price at $8-$15. Teachers love bulk deals.
Ebooks & Digital Guides
People pay for knowledge. If you know something valuable, you can sell it as an ebook.
Hot topics for 2026:
- How to make money online (digital products, freelancing, etc.)
- Social media growth strategies
- Productivity and time management
- Health, fitness, and wellness
- Parenting and relationships
🎯 Need PLR Ebooks You Can Resell?
I offer ready-made ebooks and guides with full PLR rights. You can rebrand them, add your name, and sell them as your own.
Ebooks work best when they solve a specific problem. "How to grow your Instagram from 0 to 10K in 90 days" will sell better than "Instagram marketing guide."
Calendars & Organizational Printables
Calendars are simple to make and people buy them every year. Monthly, weekly, yearly – there's demand for all types.
What to create:
- Yearly wall calendars
- Monthly desk calendars
- Academic year calendars (for students)
- Meal planning calendars
- Content calendars for social media
The beauty of calendars? You can update them every year and resell the same design with new dates.
Fonts & Typography Bundles
Designers and crafters need unique fonts. They'll pay for commercial licenses.
You can create fonts yourself using tools like FontForge or Calligraphr. Or buy font licenses from designers and resell them.
Best sellers:
- Handwritten script fonts
- Serif fonts for branding
- Fun, playful fonts for kids' projects
- Modern sans-serif fonts
- Decorative and display fonts
Bundle 10-50 fonts together and sell for $20-$40. Commercial license included.
Clip Art & Graphics Bundles
Graphic designers, crafters, and small business owners buy clip art for their projects.
Popular types:
- Floral illustrations
- Watercolor elements
- Icons and symbols
- Holiday and seasonal graphics
- Boho and modern designs
Create 50-200 graphics and bundle them. Price at $10-$25 with commercial license.
Stickers & Digital Sticker Packs
Digital stickers for GoodNotes, Notability, and messaging apps are hugely popular.
What sells:
- Planner stickers (to-do, icons, decorative)
- Motivational quote stickers
- Seasonal and holiday stickers
- Cute character stickers
- Functional stickers (arrows, checkboxes, etc.)
Bundle 100-500 stickers together. Sell for $5-$12.
Which Products Should YOU Start With?
Don't try to do everything at once. Pick ONE product type and master it first.
Here's my recommendation based on your situation:
🎯 My #1 Recommendation for 2026
If I were starting fresh today, I'd focus on faceless video reels and social media templates.
Why? The demand is INSANE. Competition is still low. You can get started in 24 hours. And the profit margins are incredible (often 90%+).
My Faceless Reels Bundle gives you everything you need to start selling immediately. 8000+ videos, full PLR/MRR rights, and my exact listing templates.
How to Start Selling on Etsy TODAY (Step-by-Step)
You don't need months of preparation. You can start selling this week. Here's how:
- Pick your product type – Choose from the list above
- Create OR source your products – Make them yourself or get PLR products you can resell
- Set up your Etsy shop – Takes 10-15 minutes
- Create your listings – Use keywords people actually search for
- Price competitively – Check what top sellers charge
- Launch and promote – Share on social media, Pinterest, etc.
Tools You Need to Create Digital Products
You don't need expensive software. Here's what I use:
- Canva – For templates, graphics, social media posts (free version works fine)
- Adobe Lightroom – For photo presets ($9.99/month)
- Microsoft Excel/Google Sheets – For budget templates (free)
- Procreate – For digital art on iPad ($12.99 one-time)
- Figma – For website templates (free version available)
Total startup cost? You can literally start for £0-£20. That's it.
The Biggest Mistakes Sellers Make (And How to Avoid Them)
Don't make "social media templates." Make "Instagram templates for life coaches" or "TikTok templates for real estate agents." Niche wins.
Don't race to the bottom on price. A £15 product that solves a problem will outsell a £3 generic product. People associate price with quality.
Your Etsy titles, tags, and descriptions MUST include the keywords people search for. Use tools like eRank or Marmalead to find them.
Never sell one template. Always bundle 10, 50, or 100 together. Bundles = higher prices = more profit.
Most sellers quit after 2-3 months. That's exactly when things start working. Give it 6 months minimum before judging results.
Frequently Asked Questions
How much money can I actually make selling digital products on Etsy?
It varies wildly. Most beginners make $100-$500 in their first month. After 3-6 months, you can realistically hit $1,000-$3,000/month if you're consistent.
Top sellers make $10,000-$50,000+ per month. But that takes time, quality products, and smart marketing.
Do I need to be good at design?
Nope. You can use Canva (drag and drop), buy PLR products to resell, or hire designers on Fiverr for $10-$50 per design.
Many successful sellers can't design at all. They're just good at finding what sells and getting it made.
What's the difference between PLR and creating my own products?
Creating your own: More work, fully original, you control everything.
Using PLR products: Faster to start, lower effort, you can rebrand and resell them. Perfect for beginners.
I recommend starting with PLR to get sales quickly, then creating your own products later when you know what sells.
How do I know what keywords to use?
Use these free tools:
- Etsy search bar (type your product and see autocomplete suggestions)
- eRank (free Etsy SEO tool)
- Check top sellers in your niche and see what keywords they use
Can I really make passive income from this?
Yes, but "passive" is misleading. You'll work hard upfront to create products and optimize listings. But once they're selling, you can earn while you sleep.
I have products from 2021 that still make me $100-$300 every month in a store with over 700 items. I am sure you can do the maths. That's as passive as it gets.
Ready to Start Your Etsy Digital Products Business?
Don't wait another day. The longer you wait, the more money you're leaving on the table.
Grab my 8000+ Faceless Reels Bundle with full PLR/MRR rights. You get everything you need to start selling TODAY:
- 8000+ ready-to-sell faceless videos
- Exact Etsy listing templates I use
- Marketing guides and sales strategies
- Full rights to rebrand and resell
Plus, browse my entire catalog of PLR digital products you can resell on Etsy, Shopify, or your own website.
Your Etsy Digital Products Journey Starts Now
Look, I'm not going to lie to you. Building an Etsy business takes work. It's not a "get rich quick" scheme.
But it IS one of the best ways to build real passive income in 2026. The startup costs are tiny. The profit margins are massive. And once you have products selling, they can earn for years.
I started my digital products business in 2021 with £0 investment. Today, it makes me $3,000-$5,000 every single month. That's enough to cover my rent, bills, and groceries. All from products I created once.
You can do this too. Pick a product type from this list. Start creating (or grab OUR PLR products). Launch your shop. And see what happens.
The sellers making $10,000+ per month? They all started exactly where you are now. The only difference is they took action.
So what are you waiting for?
🎯 Quick Links to Get Started
→ 8000+ Faceless Reels Bundle (PLR/MRR)
→ Browse All PLR Digital Products
Related Articles:
• PLR Digital Products: The Ultimate Guide to Earning Passive Income Without Burnout
• How to Sell PLR Products Successfully (Complete 2026 Guide)
• Free PLR Digital Products: 7 Places to Download (And Why Most Aren't Worth Your Time)
