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Instagram DM Sales Scripts PLR

Instagram DM Sales Scripts PLR

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Master Instagram DM Sales - Complete Social Selling Guide PLR: Turn Direct Messages Into Consistent Revenue

Stop leaving money on the table in your Instagram DMs. This comprehensive social selling guide teaches you the exact strategies, scripts, and psychological frameworks to turn casual DM conversations into paying customers—without feeling pushy, salesy, or inauthentic.

Most entrepreneurs get tons of DMs but struggle to convert them. They either come across too aggressive (instant unfollow) or too passive (no sales). This guide shows you the perfect balance: building genuine relationships while confidently closing sales in a way that leaves customers feeling valued, not pressured.

PLUS: Full PLR (Private Label Rights) and MRR (Master Resell Rights) included—rebrand for your coaching practice, use to train your team, sell for 100% profit, or include as high-converting course bonus.

Perfect for: Social media coaches, Instagram course creators, DM sales trainers, service providers selling via DMs, e-commerce sellers, coaches selling high-ticket via Instagram, PLR resellers, and anyone who wants to master the art of social selling.


Why Instagram DM Sales is the Hidden Revenue Goldmine

While everyone focuses on posts and Reels, the real money happens in the DMs:

💬 Instagram DM Sales Statistics

  • 💰 60% of Instagram Users: Make purchases via direct messages
  • 📈 7x Higher Conversion: DM conversations vs. website traffic (industry average)
  • 🎯 85% of Brands: Use Instagram DMs for customer service and sales
  • 💬 500 Million: Daily active users of Instagram DMs globally
  • 🚀 "Instagram DM Sales": 12,100+ monthly searches
  • 📱 "How to Sell in DMs": 8,100+ monthly searches
  • 💵 "Social Selling Instagram": 14,800+ monthly searches
  • 🏆 DM Sales Coaches: Earning £50K-£250K+ annually teaching this skill

💡 Why DM Sales Works

  • Personal connection: One-on-one conversation builds trust faster than public posts
  • Lower barrier to entry: People ask questions in DMs they wouldn't comment publicly
  • Real-time objection handling: Address concerns immediately, unlike static sales pages
  • Warm leads: Someone reaching out is already interested (vs. cold outreach)
  • Relationship building: Creates loyal customers, not one-time buyers
  • Higher ticket potential: Easier to sell £500-£5,000 products via conversation than automated funnels

😰 Common DM Sales Struggles (This Guide Solves)

  • "I don't know how to bring up my offer without sounding pushy"
  • "People ghost me after initial interest"
  • "I can't handle 'I can't afford it' objections"
  • "My DM conversations go nowhere—lots of chat, no sales"
  • "I feel awkward asking for the sale"
  • "I don't know how to build trust quickly in text"

What's Inside This DM Sales Mastery Guide

This isn't generic "be helpful" advice—it's a complete psychological framework with word-for-word scripts and strategic systems:

📚 Complete Strategy Breakdown:

Part 1: Building Trust & Rapport From the Start 🤝

Why most DM conversations fail before they begin

  • The 3-Second First Impression Rule: How your opening message determines everything
  • Trust-Building Language Patterns: Specific phrases that create instant connection
  • The "Mirror & Match" Technique: Adapting your communication style to your lead
  • Avoiding the "Salesy" Red Flags: Words and phrases that trigger instant resistance
  • Personal vs. Professional Balance: How friendly is too friendly? How professional is too cold?
  • The Power of Genuine Curiosity: Asking questions that make people WANT to share
  • Building Credibility Quickly: Subtle ways to demonstrate expertise without bragging
  • Reading Between the Lines: Identifying buying signals vs. time-wasters

Included Scripts:

  • 5 opening message templates for different scenarios
  • Trust-building conversation starters
  • Rapport-building question frameworks

Part 2: Introducing Your Product (Without Being Salesy) 💎

The art of seamless transitions from friendly chat to sales conversation

  • The "Help, Don't Sell" Philosophy: Positioning your offer as the solution they need
  • Timing Your Pitch Perfectly: When to mention your offer (too early = pushy, too late = wasted time)
  • The "Problem-Agitate-Solution" Framework: Leading naturally to your product
  • Soft Selling Language: "Have you considered..." vs. "You should buy..."
  • Storytelling Your Offer: Using client success stories to demonstrate value
  • Creating Intrigue: Making them ASK about your product instead of you pushing it
  • Value Stacking: Communicating worth without listing features
  • The "Perfect Fit" Positioning: Qualifying leads while building desire

Included Scripts:

  • 10 soft pitch templates for different niches
  • Value communication frameworks
  • Product introduction conversation flows

Part 3: Handling Objections With Empathy & Ease 🛡️

Turning "No" into "Yes" through understanding, not pressure

  • The 7 Most Common Objections: And exactly how to respond to each
  • "I Can't Afford It": Price objection handling (budget vs. priority)
  • "I Need to Think About It": Indecision strategies that don't push
  • "I'm Not Sure It's Right for Me": Addressing fit concerns
  • "Can I Get a Discount?": Value reinforcement without devaluing your offer
  • "I Need to Ask My Partner/Spouse": Decision-maker objections
  • "Maybe Next Month": Timing objections and creating urgency ethically
  • Silence/Ghosting: Re-engagement strategies that work

Objection Handling Framework:

  1. Empathize (validate their concern)
  2. Clarify (understand the real objection)
  3. Reframe (shift perspective)
  4. Provide solution (address concern directly)
  5. Soft close (move toward decision)

Included Scripts:

  • Complete objection response library (15+ scenarios)
  • Re-engagement message templates
  • Follow-up sequences for common objections

Part 4: Closing Sales Gently (Without Pressure) 🎯

Asking for the sale in a way that feels natural and respectful

  • The "Assumptive Close": Moving forward as if decision is made
  • The "Question Close": Asking in a way that elicits "yes"
  • The "Summary Close": Recapping value before asking
  • The "Choice Close": Two options, both result in sale
  • Urgency Without Pressure: Ethical scarcity techniques
  • Payment Plans & Options: Making high-ticket accessible
  • The "Trial Close": Testing readiness without full commitment
  • Handling "Let Me Sleep On It": Respectfully moving toward decision

After the Yes:

  • Confirming the purchase professionally
  • Onboarding new clients via DM
  • Building post-purchase excitement
  • Setting expectations for next steps

Included Scripts:

  • 8 closing message templates
  • Payment instruction scripts
  • Post-purchase welcome sequences
  • Referral request templates

Part 5: Advanced DM Sales Strategies 🚀

Taking your DM game to the next level

  • The "Nurture Sequence": Multi-touch DM campaigns over days/weeks
  • Voice Note Strategy: When and how to use voice for deeper connection
  • Video Messages: Standing out in crowded DMs
  • Using Stories to Warm Up DM Leads: Content that primes for sales conversations
  • The "DM-to-Call" Transition: Moving high-ticket sales to phone/Zoom
  • Batch DM Management: Handling 10-50+ conversations efficiently
  • CRM for Instagram DMs: Tracking conversations and follow-ups
  • Team Training: Teaching others to sell via DMs for your business

Part 6: Psychology & Mindset 🧠

Overcoming your own sales resistance

  • Imposter Syndrome in Sales: "Who am I to charge this much?"
  • Fear of Rejection: Handling "no" without internalizing it
  • Pushy vs. Confident: Understanding the difference
  • Abundance Mindset: Not chasing every lead desperately
  • Authenticity in Sales: Being yourself while being strategic
  • Sustainable Sales Energy: Avoiding DM burnout

Who Should Buy This DM Sales Guide?

📱 Instagram Coaches & Course Creators

  • Teach DM sales to students without creating content from scratch
  • Rebrand as your own curriculum for DM sales training
  • Include in Instagram growth or social selling courses
  • Charge £97-£497 for "DM Sales Mastery" mini-course
  • Use scripts to train your own sales team

💼 Service Providers (Coaches, Consultants, Freelancers)

  • Close high-ticket services (£500-£5,000+) via Instagram DMs
  • Stop losing leads due to awkward sales conversations
  • Build confidence in asking for the sale
  • Handle pricing objections professionally
  • Convert discovery calls booked via DMs at higher rates

🛍️ E-commerce & Product Sellers

  • Turn DM inquiries into instant purchases
  • Upsell and cross-sell through conversation
  • Handle product questions that lead to sales
  • Create loyal customers through personal touch
  • Reduce cart abandonment via DM follow-up

📚 PLR Resellers & Digital Product Sellers

  • HUGE demand for DM sales training ("Instagram DM sales" = 12K+ searches/month)
  • List on Etsy/Gumroad at £22-£47 as "DM Sales Scripts & Strategy"
  • Bundle with Instagram growth or social selling products
  • Offer £97-£197 version with MRR rights included
  • Position as high-value sales training resource

💬 Social Media Managers

  • Provide DM response frameworks to clients
  • Train client teams on effective DM selling
  • Justify higher retainers with sales conversion services
  • Demonstrate ROI through DM-driven revenue
  • Stand out from managers who only post content

🎯 Sales Trainers & Business Coaches

  • Add social selling expertise to coaching offerings
  • Rebrand as proprietary DM sales methodology
  • Include in business coaching programs
  • Teach modern sales techniques (beyond cold calling)
  • Help clients leverage existing Instagram audiences

Why DM Sales Training is Booming in 2025

Social selling has become essential as traditional sales methods decline:

  • 🚀 Creator Economy Growth: 300M+ creators worldwide need sales skills
  • 📱 DM Commerce: 60% of Instagram users make purchases via direct messages
  • 💰 High-Ticket Instagram Sales: Coaches close £3K-£10K packages entirely via DMs
  • 🎯 Warm Lead Advantage: 7x higher conversion than cold outreach
  • 📈 Social Selling Training Market: £2.8B globally (fastest-growing sales category)
  • 💬 Personal Connection Priority: Post-pandemic shift toward relationship-based buying
  • 🏆 Competitive Advantage: Most businesses still ignore DM sales potential

5 Profitable Ways to Use This DM Sales Guide

Strategy 1: "DM Sales Mastery" Coaching Program 🎓

Best for: Instagram coaches, sales trainers

  1. Use guide as complete curriculum for 4-6 week program
  2. Add weekly group calls for Q&A and hot seat coaching
  3. Provide guide as comprehensive student resource
  4. Charge £297-£997 for complete DM sales transformation
  5. Reuse material across multiple cohorts

Income potential: £497 program × 20 students = £9,940 per cohort (run quarterly = £39,760/year)

Strategy 2: High-Converting Course Bonus 📦

Best for: Course creators in Instagram, social media, online business niches

  1. Include as "£97 Bonus: DM Sales Mastery Guide"
  2. Highlight in course sales page to increase perceived value
  3. Improve student results (better DM skills = more testimonials)
  4. Reduce refund rates (comprehensive resource = higher satisfaction)
  5. Use as upsell trigger after low-ticket product

Conversion impact: £97 bonus typically increases course enrollment 20-30% (8-15 extra sales/month)

Strategy 3: Resell as "DM Sales Scripts & Strategies" 💰

Best for: PLR resellers, digital product entrepreneurs

  1. Rebrand guide with your business name and branding
  2. List on Etsy at £27-£47 as "Complete DM Sales Training"
  3. Create compelling sales page emphasizing transformation
  4. Market to Instagram coaches, service providers, online sellers
  5. Offer £97-£197 version with MRR rights for higher profit margin

Profit potential: £37 average × 35 sales/month = £1,295/month (£15,540/year) passive income

Strategy 4: Train Your Sales Team 👥

Best for: Business owners with team handling DMs

  1. Use as onboarding manual for new team members
  2. Create standardized DM response protocols
  3. Improve team conversion rates (consistent messaging)
  4. Train VAs or contractors on your sales approach
  5. Scale DM handling without sacrificing quality

Business impact: Team closing 3-5% higher conversion = £3,000-£10,000 extra monthly revenue

Strategy 5: Client Resource for Social Media Services 📱

Best for: Social media managers, Instagram consultants

  1. Rebrand with your agency branding
  2. Provide to clients as "DM Sales Training" (£297 value)
  3. Train client teams on effective Instagram selling
  4. Justify £1,200-£2,000/month retainers (sales support included)
  5. Demonstrate ROI through improved client DM conversion

Client retention: Providing sales training = 40-60% longer average client lifetime value


Your Complete PLR & MRR Resell Rights

When you purchase this DM Sales guide, you receive BOTH PLR (Private Label Rights) and MRR (Master Resell Rights).

✅ YOU CAN:

  • Edit the complete guide in Canva (fully customizable)
  • Add your branding, logo, colors, and contact information
  • Use to improve your own DM sales skills
  • Train your team on Instagram DM selling
  • Sell as digital download on Etsy, Shopify, Gumroad, your website
  • Set any price (£22, £37, £47, £97) and keep 100% profits
  • Pass MRR rights to YOUR customers (they can resell too)
  • Include as bonus in Instagram, sales, or business courses
  • Use as lead magnet to build sales training email list
  • Create coaching program using guide as curriculum
  • Rebrand for specific niches (coaches, e-commerce, services)
  • Provide to clients as sales training resource
  • Print and sell as physical workbook

❌ YOU CANNOT:

  • Claim you created the original guide from scratch
  • Use for any unethical or illegal purposes

In simple terms: This DM sales guide is yours to customize, brand, profit from, and help others close more sales—unlimited potential.


Why Buy PLR Instead of Creating Your Own Sales Guide?

DIY DM Sales Guide Creation Costs:

  • 📚 DM Sales Research & Strategy: 25-40 hours (£1,250-£2,000 value)
  • ✍️ Writing Complete Guide: 40-60 hours (£2,000-£3,000 value)
  • 📝 Creating Scripts & Templates: 15-25 hours (£750-£1,250)
  • 🎨 Designing & Formatting: 10-15 hours (£500-£750)

Total DIY Cost: £4,500-£7,000 and 90-140 hours of work

Hire Professional Sales Writer Costs:

  • 📖 Sales Copywriter/Strategist: £2,500-£5,000
  • 💼 DM Sales Expert Consultant: £800-£1,500 (ensure accuracy)
  • 🎨 Guide Designer: £400-£800
  • Timeline: 6-10 weeks

Total Professional Cost: £3,700-£7,300 and 6-10 weeks waiting

Our PLR Solution:

  • 💷 Investment: Just £8.35 (one-time)
  • Delivery: Instant (within 60 seconds)
  • ⏱️ Customization: 2-4 hours to fully rebrand
  • Professional Quality: Complete DM sales system with scripts
  • ♾️ Unlimited Use: Forever, no restrictions
  • Proven Resource: 5-star review from satisfied buyer

You save: £3,691-£7,291 and 90-140 hours while getting comprehensive DM sales guide immediately.


Frequently Asked Questions

What format is this guide?

Canva template (fully editable). Customize text, colors, add your logo, and export as PDF for selling or personal use.

How many pages is the guide?

Comprehensive DM sales training covering trust-building, product introductions, objection handling, closing, and advanced strategies with included scripts.

Does this work for platforms other than Instagram?

Yes! While focused on Instagram DMs, the psychology and strategies work on Facebook Messenger, TikTok DMs, LinkedIn messages, and any one-on-one sales conversation.

Can I use this for my own DM sales?

Absolutely! Many buyers use it to improve their own sales skills first, then rebrand to help others or resell.

Are actual scripts included?

Yes! Includes opening messages, soft pitch templates, objection responses, closing scripts, and follow-up sequences you can use immediately.

Can I resell this guide?

Yes! Both PLR and MRR rights included. Rebrand and sell on any platform at any price. Keep 100% profits.

Can I pass resell rights to my customers?

Yes! MRR rights mean your buyers can also resell. Perfect for £97-£197 premium versions with resell rights included.

Is this suitable for high-ticket selling?

Absolutely! The strategies work for £50 products AND £5,000 packages. Includes specific high-ticket conversation frameworks.

Can I use this to train my team?

Perfect for it! Use as onboarding manual for anyone handling DMs for your business. Standardizes sales approach across team.

Will this make me sound scripted or robotic?

No! The guide teaches authentic, conversational selling. Scripts are frameworks to adapt to your voice, not word-for-word text to copy-paste.

Can I customize this for specific niches?

Yes! Full editing rights mean you can tailor examples for coaches, e-commerce, services, courses, or any business.

Does it cover handling ghosting/no responses?

Yes! Includes specific re-engagement strategies and follow-up message templates for leads who go silent.

Is this just for beginners?

No! Covers fundamentals through advanced strategies. Beginners learn foundations; experienced sellers gain new frameworks and psychological techniques.


What You Will Receive

Immediate delivery includes:

  • 💬 Complete DM Sales Strategy Guide (Canva template)
  • 🤝 Part 1: Building Trust & Rapport
  • 💎 Part 2: Introducing Your Product
  • 🛡️ Part 3: Handling Objections
  • 🎯 Part 4: Closing Sales Gently
  • 🚀 Part 5: Advanced DM Strategies
  • 🧠 Part 6: Psychology & Mindset
  • 📝 30+ DM Scripts & Templates
  • 📖 PDF with Canva link and instructions
  • 📜 Full PLR & MRR rights explained
  • ⚡ Instant access within 60 seconds
  • ⭐ 5-star reviewed resource

This is a DIGITAL PRODUCT - No physical items shipped.

Returns Policy:

Due to instant download and digital nature, returns, refunds, and exchanges cannot be accepted.

Questions? Contact us before purchase!


Ready to Transform Your DM Conversations Into Sales?

Stop leaving money on the table. Start converting DM leads into paying customers with confidence and authenticity.

  • ✅ Complete DM sales system (trust-building through closing)
  • ✅ 30+ ready-to-use scripts and conversation templates
  • ✅ Objection handling for all common scenarios
  • ✅ Psychology-backed strategies that work
  • ✅ Full PLR & MRR rights (edit, rebrand, resell)
  • ✅ Perfect for coaches, sellers, managers, resellers
  • ✅ Saves £3,700-£7,300 in content creation costs
  • ✅ ⭐⭐⭐⭐⭐ Reviewed by satisfied buyer

Investment: Just £8.35 (70% off regular £27.99)

👇 Click "Add to Cart" to Get Instant Access 👇

Master DM sales. Close more deals. Build your business. Train your team. Resell for profit. Download now.


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Questions about this DM sales guide? Contact our support team - we're here to help! 💬

Every sale starts with a conversation. Master the conversation. Add to cart and start converting now.

What You Will Receive

1 x PDF with instructions - Includes a link to your digital download.

You will receive it straight away! This is a DIGITAL PRODUCT which means no physical item will be shipped to you.

Resell Licence

This digital product comes resell rights which means you can rebrand and resell this product as your own and keep 100% of the profits. Please check individual listings to see if they come with MRR or PLR

Returns Policy

Due to the nature of this product being an instant download and the digital nature of this product, returns, refunds and exchanges cannot be accepted.

Make sure to read all the information and ask all of your questions before purchasing.

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  • 1. Work Smart, NOT HARD!

    Our PLR products come pre-made and ready to customize, allowing you to skip the content creation process. Simply rebrand them with your colors, images etc, tweak as needed, and put them to work for your business.

  • 2. If Your Marketing Costs Are High!

    Our PLR products include MRR, you can resell these assets to generate additional income, covering your marketing costs and boosting profits.

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What is the difference between PLR & MRR products?

  • Private Label Rights Products: Refers to the digital products that you can customize and sell as your own - WITHOUT the ability to pass on resell rights to your customers

  • Master Resell Rights Products: Refers to the digital products that you can customize and sell as your own - WITH the ability to pass on resell rights to your customers.

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Here are some ways you can use our digital products:

  • Edit, tweak and customise in Canva, export as PDF and start selling as your own with no attribution required
  • Use the product to create a new digital product, lead magnet or add to your course or membership
  • Sell to your clients as a final product without having to create it from scratch
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Are there any hidden or on-going fees?

No, it is just a one-time investment and you can get started!

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