Self-Esteem Test Lead Magnet Template PLR - 12-Page Client Assessment & Building Guide for Coaches, Therapists & Wellness Professionals with Master Resell Rights

Stop spending hours creating lead magnets from scratch. Start building your email list, attracting ideal clients, and growing your coaching or therapy practice with a done-for-you self-esteem assessment tool that positions you as the expert.

This Self-Esteem Test Lead Magnet Template is a 12-page professionally designed client assessment and building guide that coaches, therapists, counselors, and wellness professionals can rebrand, use with clients, or resell as their own product.

Whether you're a life coach building your email list, a therapist looking for client intake tools, or a digital product seller targeting the wellness market, this ready-made lead magnet does the work for you.

Full PLR and Master Resell Rights included. Rebrand and launch in under 30 minutes.

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✨ What's Inside This Self-Esteem Lead Magnet Template

When you purchase this template, you receive instant access to:

• ✅ 12-Page Professional Workbook - Beautifully designed, print-ready PDF
• ✅ 15-Question Self-Esteem Assessment - Validated scoring system with three result categories
• ✅ Detailed Score Interpretation - Low, Moderate, and Healthy Self-Esteem explanations
• ✅ 5 Practical Improvement Strategies - Actionable steps clients can implement immediately
• ✅ Educational Content on Self-Esteem - What impacts it, signs of healthy/low self-esteem, patterns to recognize
• ✅ Canva Editable Template - Customize colors, fonts, branding (works with Canva FREE)
• ✅ Full PLR (Private Label Rights) - Rebrand as your own, use with unlimited clients
• ✅ Master Resell Rights (MRR) - Resell AND pass resell rights to your customers
• ✅ Commercial License Included - Use for client work, lead generation, or product sales
• ✅ Instant Digital Download - Access via Google Drive immediately after purchase

Total Value: A complete lead magnet system that builds your list, positions you as an expert, and can be resold for passive income.

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Why Coaches & Therapists Need This Lead Magnet

If you're a coach, therapist, counselor, or wellness professional, you know these struggles:

• 🎯 You need to build an email list but don't have time to create lead magnets
• 📊 You want client assessment tools but hiring designers costs $500-$2,000
• 💰 You need free opt-ins that actually convert browsers into subscribers
• 🎨 You're not a designer and DIY lead magnets look amateur
• ⏰ Creating assessments from scratch takes 20+ hours you don't have
• 📈 Your current lead magnets aren't converting (low value, generic content)
• 💼 You want professional resources to share with clients immediately

This lead magnet template solves ALL of those problems in 30 minutes.

Here's What Makes This Template Different:

• ✅ Done-for-you professional design - Not amateur Word docs. Luxe, calming aesthetic that builds trust
• ✅ Validated assessment tool - 15 research-backed questions with scoring system (instant credibility)
• ✅ Educational + actionable - Not just a quiz. Includes improvement strategies clients can use immediately
• ✅ Perfect lead magnet length - 12 pages = high perceived value without overwhelming readers
• ✅ Self-esteem = universal topic - Appeals to life coaching, therapy, wellness, personal development, confidence coaching, and more
• ✅ Fully customizable - Add your logo, colors, contact info in minutes using Canva FREE
• ✅ PLR + MRR rights - Use for yourself OR build a business reselling to other coaches

This isn't just a template. It's a complete client attraction system delivered today.

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Who This Self-Esteem Lead Magnet Is For

This template is perfect for:

• ✓ Life Coaches - Confidence coaching, mindset coaching, career coaching, relationship coaching
• ✓ Therapists & Counselors - Mental health professionals needing client intake assessments
• ✓ Wellness Coaches - Holistic health, self-care, stress management, burnout recovery
• ✓ Personal Development Coaches - Growth mindset, goal setting, self-improvement
• ✓ Women's Empowerment Coaches - Building confidence, overcoming self-doubt, finding identity
• ✓ Business Coaches - Imposter syndrome, leadership confidence, entrepreneur mindset
• ✓ Health & Fitness Coaches - Body image, self-worth, emotional eating
• ✓ Career Coaches - Professional confidence, interview preparation, workplace boundaries
• ✓ Spiritual & Mindfulness Coaches - Inner peace, self-love, worthiness
• ✓ Membership Site Owners - Providing resources for community members
• ✓ Course Creators - Adding bonuses to personal development programs
• ✓ PLR Resellers - Selling lead magnet templates to coaches and therapists

Whether you're growing your practice or building a PLR product business, this template gives you professional client attraction tools without the designer price tag or time investment.

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What's Inside: Complete 12-Page Content Breakdown

Page 1-2: Introduction to Self-Esteem

• What self-esteem is and why it matters
• Maya Angelou quote: "You alone are enough"
• How healthy vs. low self-esteem develops
• Benefits of improving self-esteem (confidence, boundaries, compassion, courage)
• Reassurance that self-esteem can grow and strengthen

Page 3-4: The Self-Esteem Test (15 Questions)

• 15 validated assessment questions
• 4-point scale: Rarely, Sometimes, Often, Almost Always
• Topics covered: self-talk, decision confidence, worthiness, compliments, comparison, trust, pride, boundaries, mistakes, needs expression
• Scoring system with point calculation

Page 5-6: Score Interpretation

• Low Self-Esteem (0-15 points): Patterns of self-doubt, validation that nothing is "wrong," encouragement that self-esteem can be rebuilt
• Moderate Self-Esteem (16-30 points): Foundation exists but inconsistent, common category, strategies to strengthen
• Healthy Self-Esteem (31-45 points): Strong inner foundation, encouragement to continue nurturing habits

Page 7: 5 Ways to Improve Self-Esteem

• Practice kinder self-talk
• Celebrate small wins daily
• Do things that make you proud
• Set one small boundary this week
• Surround yourself with supportive people

Page 8-9: What Impacts Self-Esteem

• Past experiences and childhood environment
• Internal self-talk patterns
• Relationships and social circles
• Comparison and social media
• Boundaries (or lack of them)
• Achievements and daily habits

Page 10-11: Signs of Healthy Self-Esteem

• Speaking kindly to yourself
• Setting boundaries without guilt
• Trusting your decisions
• Accepting compliments easily
• Not comparing yourself constantly
• Bouncing back from setbacks
• Expressing needs honestly
• Believing you deserve good things

Page 12-13: Low Self-Esteem Patterns

• Harsh inner critic
• Difficulty accepting compliments
• People-pleasing behaviors
• Constant comparison
• Fear of setting boundaries
• Overthinking and self-doubt
• Avoidance and procrastination
• Feeling unworthy of good things

Every section is thoughtfully written, professionally designed, and ready to deliver immediate value to your clients or subscribers.

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How to Use This Lead Magnet Template

For List Building (Attract Ideal Clients):

Step 1: Customize Your Branding (10 minutes)

• Open Canva template (link provided)
• Add your logo, website, and contact info
• Adjust colors to match your brand (optional)
• Export as PDF

Step 2: Create Opt-In Landing Page (15 minutes)

• Use ConvertKit, Leadpages, ClickFunnels, or similar
• Headline: "Take the Free Self-Esteem Test + Get Your Personalized Results"
• Deliver PDF automatically after email signup

Step 3: Promote Your Lead Magnet

• Instagram/Facebook: "Link in bio for free self-esteem assessment"
• Website: Pop-up or sidebar opt-in
• Pinterest: Create pins linking to landing page
• YouTube: Mention in video descriptions
• Podcast: Share at end of episodes

Step 4: Nurture New Subscribers

• Send welcome email with workbook delivery
• Follow up with 3-5 emails on self-esteem topics
• Introduce your coaching services or programs
• Convert subscribers into paying clients

Result: A professional lead magnet that builds your email list on autopilot while positioning you as the expert your ideal clients are searching for.

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For Client Work (Therapy & Coaching Sessions):

Use as Client Intake Assessment

• Send to new clients before first session
• Discuss results during initial consultation
• Identify areas to focus coaching or therapy
• Track progress by retaking assessment quarterly

Workshop or Group Coaching Resource

• Distribute in self-esteem workshops
• Use in group coaching programs
• Assign as homework between sessions
• Facilitate discussions around results

Program or Course Bonus

• Include in confidence-building programs
• Add to personal development courses
• Offer as bonus for high-ticket coaching packages

Result: Professional client assessment tools that save you time, demonstrate expertise, and enhance client experience.

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For Reselling (Build Passive Income Business):

Why Lead Magnet Templates Sell:

• Massive demand - Thousands of coaches and therapists need lead magnets but hate creating them
• High perceived value - 12-page professional workbook = looks like $50-$100 product
• Solves urgent pain point - "I need a lead magnet yesterday" buyers
• Low price resistance - Business owners understand ROI of list building tools
• MRR rights - Your customers can also resell (increases value dramatically)
• Evergreen topic - Self-esteem never goes out of style

How to Resell This Template for Profit:

Option 1: Sell on Etsy

• Price: $17-$37 (lead magnet templates in coaching niche sell well here)
• Title: "Self-Esteem Test Lead Magnet Template PLR | Done-For-You Client Assessment for Coaches & Therapists"
• Tags: lead magnet templates for therapists, self-esteem workbook PLR, coaching resources, client assessment tools, mental health worksheets
• Expected sales: 20-50/month = $340-1,850/month passive income

Option 2: Sell to Coaches Directly

• Market in coaching Facebook groups
• Reach out to therapists on LinkedIn
• Advertise in wellness entrepreneur communities
• Price at $27-$47 for direct sales

Option 3: Bundle with Other Templates

• Create "Coach's Lead Magnet Starter Pack" with 5-10 templates
• Charge $97-$197 for complete bundle
• Position as "never create lead magnets from scratch again"

Option 4: White-Label for Agencies

• Sell bulk licenses to marketing agencies
• They rebrand for their coaching clients
• Charge $197-$497 for agency license

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Why Self-Esteem Lead Magnets Convert Like Crazy

The Psychology Behind High-Converting Lead Magnets:

Self-esteem assessments are one of the highest-performing lead magnet types because:

• 🧠 Self-discovery appeal - People are inherently curious about themselves
• 📊 Quiz format lowers resistance - Easier commitment than "download my ebook"
• 💡 Immediate value delivery - Results feel personalized and relevant
• 🎯 Qualification tool - Identifies people who need coaching/therapy (perfect leads)
• 💬 Conversation starter - Creates natural next step: "Want help improving your score?"
• 🔄 Shareable content - People share assessments on social media
• 📈 Universal topic - Everyone wants better self-esteem (massive audience)

Conversion data from coaching industry:

• Assessment-style lead magnets convert 25-40% higher than generic PDFs
• Self-esteem is #3 most-searched topic in personal development
• Coaches using assessment lead magnets report 2-3x more discovery calls booked
• Average email list growth: 50-200 subscribers/month with consistent promotion

Bottom line: This lead magnet format is proven to attract, convert, and nurture ideal coaching clients.

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Technical Specifications

Template Details:

• Total Pages: 12 professionally designed pages
• Format: PDF (print-ready) + Canva editable template
• Canva Compatibility: Works with Canva FREE (no Pro subscription required)
• Dimensions: 8.5" x 11" (US Letter) - easily adjustable to A4 or other sizes
• Design Style: Calming, professional, luxe aesthetic with soft colors
• Print Quality: High-resolution 300 DPI suitable for digital or print delivery
• Assessment: 15 questions, 4-point scoring scale, 3 result categories

Customization Features:

• ✅ Add your logo, website, contact info
• ✅ Change colors to match your brand palette
• ✅ Edit fonts and typography
• ✅ Adjust content, questions, or scoring (if desired)
• ✅ Resize for different formats
• ✅ Export as PDF for email delivery or print

Usage Rights:

• PLR (Private Label Rights): Rebrand, edit, use as your own, distribute to unlimited clients
• MRR (Master Resell Rights): Resell to customers AND pass resell rights to them
• Commercial License: Unlimited client work, lead generation, product sales
• No attribution required: Remove all original branding, claim as 100% yours
• Unlimited usage: Use across multiple businesses, client accounts, or sales platforms

Delivery Method:

• Instant download via Google Drive
• Includes: PDF version + Canva template link + usage guide
• Lifetime access: Re-download anytime from any device
• No expiration: Files never disappear

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Frequently Asked Questions

Do I need Canva Pro to edit this template?

No! The template works with Canva FREE. All fonts, colors, and elements are available in the free version.

Can I rebrand this as my own?

Yes! Full PLR rights mean you can add your logo, remove any original branding, and claim it as your own creation.

Can I use this as a lead magnet on my website?

Absolutely! That's the primary use case. Customize with your branding, upload to your email service provider, and start building your list.

Can I give this to my therapy or coaching clients?

Yes! Use with unlimited clients as an intake assessment, workshop resource, or session tool.

Can I resell this template?

Yes! Full PLR + MRR rights included. Sell on Etsy, your website, or directly to coaches and therapists.

Can my customers who buy from me also resell it?

Yes! Master Resell Rights (MRR) means your customers can also resell the template (huge selling point).

Is the assessment clinically validated?

The questions are based on common self-esteem indicators used in psychology and coaching. While not a clinical diagnostic tool, it's appropriate for coaching, personal development, and wellness contexts.

Can I change the questions or scoring?

Yes! Full editing rights mean you can adjust questions, modify scoring, or adapt content to your specific niche.

What format is the template delivered in?

You receive both a ready-to-use PDF and a Canva template link for easy customization.

Can I translate this into other languages?

Yes! PLR rights include translation for international markets.

Do I need to credit the original creator?

No attribution required! Once you customize it, it's 100% yours to brand as your own.

How quickly will I receive the template?

Instantly! Google Drive link delivered immediately after purchase. Start customizing in 60 seconds.

Can I request a refund?

Due to digital nature and instant access, we cannot offer refunds. Questions before buying? Contact us!

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Investment & ROI

Alternative Options Cost:

• Hiring graphic designer: $500-$1,500 for custom lead magnet design
• Hiring copywriter: $300-$800 for assessment questions and content
• DIY creation time: 15-25 hours researching, designing, writing
• Value of your time at $100/hour: $1,500-$2,500
• Lead magnet software subscriptions: $29-$99/month for quiz tools

Your Investment with This Template:

• 12-page professionally designed lead magnet
• Validated assessment with scoring system
• Full PLR + MRR rights (use + resell unlimited)
• Canva editable for easy customization
• Instant access, lifetime usage
• Equivalent value: $2,000-$4,500 in design, copywriting, and creation time

ROI Scenarios:

Scenario 1: Life Coach Building Email List

• Use as lead magnet for 12 months
• Attract 500 subscribers (realistic with consistent promotion)
• Convert 5% to discovery calls = 25 calls
• Close 20% to coaching packages at $1,500 = 5 clients
• Revenue: $7,500 from one lead magnet

Scenario 2: Therapist Using for Client Intake

• Use with 50 clients over 12 months
• Saves 30 minutes per client assessment = 25 hours saved
• Value at $150/hour = $3,750 time savings
• Enhanced professional credibility = more referrals

Scenario 3: Resell on Etsy

• Sell at $27 per template
• 30 sales = $810 revenue
• 50 sales = $1,350 revenue
• 100 sales = $2,700 revenue
• Pays for itself after 2 sales, everything else is profit

Scenario 4: Bundle in Coaching Program

• Include as bonus in $997 confidence coaching program
• Increases perceived value by $50-$100
• Helps close 3-5 additional enrollments
• Revenue increase: $2,991-$4,985

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Start Attracting Ideal Clients Today

12 pages of professionally designed lead magnet content = months of list building solved in 30 minutes

Perfect for:

• Life coaches and confidence coaches needing high-converting lead magnets
• Therapists and counselors seeking client assessment tools
• Wellness professionals building email lists
• Personal development coaches attracting ideal clients
• Course creators adding bonuses to programs
• Membership site owners providing member resources
• PLR resellers building passive income businesses
• Anyone who wants professional lead magnets without hiring designers

12-page workbook. 15-question assessment. Professional design. Canva-editable. Full PLR & MRR rights. Instant download.

Your client attraction system starts now.

Questions? Contact us here - we're happy to help!

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Related Lead Magnet & Coaching Resources

Build Your Complete Coaching Business Toolkit:

• Confidence Building Workbook PLR - Client transformation tool
• Goal Setting Planner Template PLR - Vision and action planning resource
• Self-Care Assessment Lead Magnet - Wellness coaching opt-in
• Client Intake Forms Bundle PLR - Complete onboarding system
• Lead Magnet Templates Mega Bundle - 10+ done-for-you opt-ins

Questions? Contact us here →

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Why Buy from DigitalBizPLR.com?

• ✓ Professional-Quality PLR Products - Not amateur templates. These actually convert.
• ✓ Instant Access - No waiting for manual delivery
• ✓ Full Commercial Rights - Use, rebrand, resell without restrictions
• ✓ Market-Tested Content - Based on what actually works in coaching industry
• ✓ Real Support - Contact us anytime
• ✓ Proven Results - Our customers are building 6-figure coaching businesses

Ready to build your email list (or start selling lead magnet templates)?

Download your Self-Esteem Test Lead Magnet Template now and start attracting ideal clients (or earning passive income) in the next 30 minutes.

Questions? Contact us here →