I Made My First $1,000 Selling PLR Digital Products (Here's Exactly What They Are)

I remember the exact moment I realized I was doing this the long way. You see I have been in the digital marketing space for a while and have been selling printables and planners and made really good money from it. 

It was 2 AM.

I was hunched over my laptop.

Eyes burning.

Hands cramping.

Answering yet another customer email while simultaneously trying to create a new product. 

And I was only halfway done designing this single Instagram carousel template.

One template.

That I wasn't even sure anyone would buy.

I had spent three hours trying to make the fonts line up perfectly. Another hour picking the "right" shade of beige. And another hour second-guessing whether anyone would actually pay $7 for it.

Meanwhile, someone else was selling the exact same type of product. Making sales while they slept. Building an entire digital product empire.

And they weren't spending their nights hunched over Canva.

They were using PLR digital products.

I had no idea what that meant at the time. 

And what was funny, was that at the same time, people were asking me for commercial licences for my products so that they could save time and resell them. 

And I hate to admit that I was slow but ..... 

But once I had that light bulb moment!

Everything changed.

Within three months, I made my first $1,000 selling PLR digital products with resale rights online.

• Not because I became a better designer.
  
• Not because I learned some secret marketing hack.
  
• But because I started offering commercial licences and also stopped trying to create everything from scratch. I mean, I still design a lot of my products from scratch but if I want to create a bundle I utilise PLR products. 
  

Let me show you what I mean.

What Are PLR Digital Products? (And Why Nobody Told You About This Sooner)

PLR stands for Private Label Rights.

I know. Sounds boring.

But stay with me.

PLR digital products are pre-made digital files. Think: templates, planners, ebooks, social media graphics, video reels, worksheets, and guides already done for you and ready to use.

You buy them once.

• Then you edit them.
• Add your branding.
• Change the colors.
• Swap the fonts.

Make them yours.

And then you sell them. As many times as you want. You keep 100% of the profit.

That's it.

No royalties. No commissions. No affiliates. No MLM. No asking permission.

No splitting revenue with the original creator.

Once you buy a PLR product, you OWN the rights to resell it. 

It becomes yours!

It's like buying a house, painting the walls, and flipping it. Except you can flip it a thousand times. And the house never disappears.

The Real Reason PLR Digital Products Are Blowing Up Right Now

Let me be honest.

PLR isn't new.

It's been around for years. Decades, even.

But it used to be ugly.

Cheap clip art. Dated fonts. Generic ebooks about "how to make money online" that looked like they were made in 2007.

Nobody wanted that stuff.

But then something shifted.

The creator economy exploded.

Suddenly, everyone wanted to sell digital products.

Coaches wanted to sell worksheets.

Influencers wanted to sell planners.

Faceless Instagram pages wanted to sell templates.

Side hustlers wanted passive income.

And none of them had time to design everything from scratch.

So the PLR industry had to level up.

Now? Most modern PLR products are really aesthetic. Beautifully designed. Clean. Canva-editable. Trendy.

They look like something you'd find in a high-end digital shop.

Because that's exactly where they end up.

The people buying PLR digital products today aren't lazy.

They're strategic.

They know their time is better spent marketing and selling than designing.

And they're right.

How PLR Digital Products Actually Work (Step-by-Step)

Let me break this down simply.

Here's what happens when you buy a PLR digital product:

Step 1: You buy the product.

It could be a bundle of Instagram templates. A set of faceless video reels. A planner. An ebook. A social media content kit.

You pay once.

Usually between $7 and $57 depending on the content and if it is a bundle.

Step 2: You download the files.

Once you complete the purchase. The files are usually sent to your email address.

Now most PLR products come as Canva templates, Google Docs, or PDFs. And once they are sent to your email, you get instant access.

Step 3: You customize.

This is fully the fun part.

Open the template in Canva or whatever format they send it to you.

You can then change the colors to match your brand. Swap the fonts. Swap the images. Add your logo. Tweak the text. Move things around. 

Make it look like YOU made it.

Because now, you did.

Step 4: You export and sell.

Download your finished product as a PDF, PNG, or video file.

Upload it to your Shopify store. Or Etsy. Or Stan Store. Or Gumroad. Or Payhip.

Set your price. Write a listing description. Hit publish.

Step 5: You make money.

Every time someone buys your product, you keep 100% of the profit.

And you can sell that same product unlimited times.

That's the power of PLR.

Wait. Is This Even Legal?

Yes. 100% legal.

When you buy a PLR product, you're buying the RIGHTS to use it commercially.

That's literally what PLR means. Private Label Rights.

It's a licensing agreement.

The original creator gives you permission to rebrand and resell their work.

You're not stealing. You're not plagiarizing. You're not breaking any rules.

You're using a business model that's been around for ages.

Think about it.

Grocery stores sell "own brand" products. Supermarket pasta. Store-brand cereal. It's all made by other manufacturers but branded as the store's own.

That's the physical world version of PLR.

Same concept. Different format.

The only thing you need to watch for is the specific license terms.

Some PLR products allow you to resell the finished PDF but not the editable Canva link.

Others let you do both.

Always check the license before you buy.

But as long as you follow the terms? You're completely in the clear.

PLR vs MRR vs Personal Use: What's the Difference?

This trips a lot of people up and this is where some people can get in trouble if they don't understand the difference.

So let me make it crystal clear.

PLR (Private Label Rights)

You can edit the product. Add your branding. Sell the finished version unlimited times. You keep all the profit.

But your customer cannot resell the product. The product you now rebrand and sell is onlt for your customer to use it as personal use. They cannot resell it. 

This is what we've been talking about.

MRR (Master Resell Rights)

Same as PLR, but with one extra layer.

You can also give your customers the right to resell the product.

So they buy from you, and then they can turn around and sell it too.

Personal Use

You can use the product for yourself. But you cannot resell it.

Most of the time, you want PLR or MRR depending on what your end goal is.

Both PLR and MRR is where the money is.

Why I Stopped Creating From Scratch (And What Happened Next)

Back to my story.

After that miserable 2 AM design session, I stumbled across the concept of PLR.

I was skeptical at first.

"This feels like cheating," I thought.

Whilst simultaneously also worried that if I offered PLR then I would lose my customer base!

But then I did some research.

I realized that almost every successful digital product seller was using PLR in some form.

They weren't bragging about it.

But they were using it.

And the PLR sellers were still making money even with products that could be resold.

So I decided to try it.

I made my first PLR ebook and sold my first PLR bundle in avery hyper focussed niche.

It cost me about $12 to buy some printable pages for the bundle.

I spent one hour customizing them. Changed the colors to match my brand. Added my logo. Tweaked a few headlines. Swapped a couple of pages around. 

Then I listed them on my Shopify store.

Price: $27.

Within 48 hours, I made my first sale.

I literally screamed.

Not because $27 is life-changing money.

But because I realized what this meant.

I had just sold a digital product that took me ONE HOUR to prepare.

Not three weeks. Not endless nights. Not a complete mental breakdown.

One hour.

And I could sell that same product again and again.

That's when everything clicked.

The Best Types of PLR Digital Products to Sell in 2025

Not all PLR products are created equal.

Some sell like crazy.

Others sit there collecting digital dust.

Here are the categories that are absolutely crushing it right now:

Faceless Instagram Reels

This is huge.

The faceless marketing movement is exploding. People want to grow Instagram accounts without showing their face.

PLR reel bundles with aesthetic footage, motivational quotes, and viral hooks are selling like wildfire.

Check out our faceless reels collection

Editable Canva Templates

Carousels. Stories. Highlight covers. Media kits.

Anything that helps creators post consistently without designing from scratch.

Check out out editable Canva templates here 

Digital Planners and Journals

Goal trackers. Habit journals. Daily planners. Gratitude logs.

People love organization tools.

Check out our planners here 

Ebooks and Guides

How-to guides. Niche-specific ebooks. Mini courses.

These work especially well as lead magnets or low-ticket offers.

Check out our ebooks and guides here

Business Kits and Toolkits

Social media calendars. Brand kits. Launch checklists.

Entrepreneurs eat this stuff up.

Check our our toolkits here 

Niche-Specific Bundles

Wellness. Fitness. Spirituality. Mindset. Beauty.

The more targeted, the better.

How to Customize PLR Products So They Actually Sell

Here's where most people mess up.

They buy PLR products.

They change nothing.

They list them for sale.

And then they wonder why nobody buys.

Look.

The whole point of PLR is that it's customizable.

If you just sell it as-is, you're competing with everyone else who bought the same product.

That's a losing game.

But if you make it YOURS?

You stand out.

Here's what I do every time I customize a PLR product:

Change the colors.

Match your brand palette. Make it cohesive

Swap the fonts.

Use fonts that reflect your vibe. Elegant? Playful? Minimalist?

Add your logo.

Even a simple watermark makes it feel branded.

Rewrite the headlines.

Put your voice into it. Make it sound like YOU.

Add bonus pages.

Throw in an extra worksheet. A checklist. A quick reference guide.

Bundle strategically.

Combine multiple PLR products into one irresistible offer.

These small tweaks transform a generic PLR product into a premium, branded asset.
And premium sells.

Where to Sell PLR Digital Products

You've got options.

Lots of them.

• Shopify - Perfect if you want your own branded store. Full control. Professional look.
  
• Etsy - Massive built-in audience. Great for planners, templates, and printables.
  
• Stan Store - Simple setup. Popular with creators and influencers.
  
• Gumroad - Easy to use. Low fees. Good for ebooks and digital downloads.
  
• Payhip - Similar to Gumroad. Clean interface.
  
• Your Own Website - Maximum control. No platform fees.

The platform you choose depends on your goals.

Want fast sales? Etsy.

Want brand building? Shopify.

Want simplicity? Stan Store or Gumroad.

How I Made My First $1,000 With PLR Digital Products

Let me give you the exact breakdown.

Month 1:

• I made PLR bundles. Total cost: $0.
  
• I spent about two weeks to make them all.
  
• I listed them on my Shopify store.
  
• I made 7 sales. Revenue: $189.

Month 2:

• I bought two more bundles. Cost: $24.
  
• I focused on promoting my products on Instagram and Pinterest.
  
• I made 19 sales. Revenue: $513.

Month 3:

• I bundled my existing products into a mega pack.
• Raised the price to £47.
• I made 12 sales of the bundle plus 8 individual sales.
• Revenue: $780.

Total for three months: $1,482.

Minus product costs: $1,423 profit.

Not bad for a few hours of work per week.

And that was just the beginning.

The Objections You're Probably Thinking Right Now

"But everyone will be selling the same thing!"

Maybe.

But not everyone will brand it the same way.

Not everyone will market it the same way.

Not everyone will add value the same way.

Your unique spin is what makes it sell.

"Isn't this kind of lazy?"

No.

It's smart.

You're leveraging other people's design work so you can focus on what actually makes money: marketing, selling, and serving your audience.

"Won't my customers be mad if they find out?"

Why would they be mad?

They're buying a finished product that solves their problem.

They don't care how you made it.

They care that it works.

"What if the quality is bad?"

Then you bought from a bad source.

Not all PLR is created equal.

You need to buy from reputable sellers who create modern, aesthetic, high-quality products.

That's why I'm so careful about what I stock in my shop.

Every product you see at DigitalBizPLR is designed to be modern, trendy, and conversion-focused.

Because I know what it's like to buy low-quality PLR.

And I refuse to sell that.

Ready to Stop Overthinking and Start Selling?

Here's the truth.

You could spend the next six months designing everything from scratch.

Burning out.

Second-guessing yourself.

Making zero sales.

Or.

You could buy a PLR bundle today.

Spend an hour customizing it.

List it in your shop.

And make your first sale this week.

That's the power of PLR digital products.

They remove the hardest part of starting a digital product business: creating the product.
So you can focus on what actually matters: selling.

Your Next Step

If you're serious about building a digital product business without the burnout, start here.

Browse our full collection of PLR digital products.

We have faceless video reels. Canva templates. Planners. Ebooks. Business kits. Niche bundles.

Everything is Canva-editable. Modern. Aesthetic. Ready to resell.

You download. You customize. You sell.

That's it.

• No complicated tech.
• No design skills required.
• Just plug in and profit.

Shop All PLR Digital Products Now →

Ready to launch your digital product business without creating everything from scratch?

Browse our best-selling PLR digital products and find your next money-maker.

Every template is:

• Canva-editable
  
• Aesthetic and modern
  
• Ready to resell with PLR or MRR rights
  
• Instant download

✨Ready to actually build momentum and start using Digital Products with PLR?

If this is something you want to pursue, but you aren't sure how to get started  make sure you check out our bestselling digital products collection for a ton of plr products!

Related Articles:

• How to Sell PLR Products in 2025 (read here)
  
• PLR Digital Products: The Ultimate Guide to Earning Passive Income Without Burnout (read here)
  

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